Steven DiMaio’s latest blog post on Harvard Business Publishing caught my eye. The title is just great: “How to Train Your Pet Peeve.” And he’s tackling something that management training doesn’t traditionally cover: How to manage the little but persistent interaction reactions that can break down a team, a department, a project or process. It’s […]
How to break down marketing silos at your nonprofit
August 15, 2009 by
I spoke at the Bridge Conference here in D.C. in July, tackling something familiar to ANYONE who’s done marketing at or for a nonprofit: Silos, those pernicious, often impenetrable walls that divide and thus limit marketing efforts by development, membership, program and communications staff. To prepare, I went and talked to several very smart people […]